Wishcare, an India-based haircare and skincare model has raised 20 Rs crore (about $2.5 million) from Unilever Ventures in its first funding spherical.

The three founders of Wishcare, Stuti Kothari, Ankit Kothari and Ayush Kothari, say the funds will go in direction of analysis & growth, diversifying the model’s product portfolio, and coming into new markets, in addition to constructing on its home base.

The model sells through home mega gamers Nykaa and Purplle, in addition to on Amazon and direct to customers.

By its company enterprise capital arm, Unilever is making a play for a stake within the Indian market, thought-about to be one of many largest rising markets for magnificence.

Study extra:

Reliance Retail to Take Over Sephora India

As a part of the partnership with LVMH-owned Sephora, Reliance Retail will take over the operations of Sephora’s 26 shops from Arvind Fashions Restricted.

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